Wondering if online marketing can grow your local business?
Here are some facts you should know
Internet usage is everywhere
91% of Internet Users Own a PC/Laptop
80% Own a Smartphone
And 47% Own a Tablet
46% of people will judge your company solely based on your website
So it should:
load quickly
be easy to navigate
have a clear call-to-action on every page
be SEO-friendly
and contain engaging, helpful content
Did you know that…
80% of Consumers Use Search Engines to Find Local Products, Services, and Businesses?
So Local SEO is Key
On-Site & Off-Site optimization
Adequate keyword research
Local directory listings
Valuable, targeted content
Social media
All play an important role in helping you rank higher
And here’s something to think about…
- 86% of people skip TV commercials
- 44% of direct mail is never opened
- but there are 11 BILLION Google searches each month
Also… The world has gone social
- 72% of all internet users are on social media
- 71% access social media from a mobile device
- 51% say social opinions influence their purchase decisions
- And 3 in 5 small businesses have gained new customers by using social media
Facebook alone has over 1.3 billion monthly active users
- 890 million people log in daily
- Facebook accounts for 15.8% of total time spent on the Internet
- And 70% of small businesses have acquired customers through Facebook
Your Online Reputation MATTERS
- 88% of Consumers Trust Online Reviews as Much as Personal Recommendations
- 90% of Consumers Say Online Reviews Impact Their Buying Decisions
- 80% Have Decided Against a Business Due to Negative Reviews
- A One-Star Increase In Yelp Rating Leads To A 5-9% Increase In Revenue
Mobile usage is hot
- 9 out of 10 mobile searches lead to action such as a phone call or store visit;
- 70% of them lead to action within one hour
- On average, people have 26 apps installed on their phones;
- 40% of them interact with the app immediately after a notification
- Text coupons are redeemed 10 times MORE than traditional coupon offers;
- 64% of consumers have made a purchase as a result of receiving a text message
Videos are taking over the web
- 50% of users watch business-related videos on YouTube once a week
- The average user spends 88% more time on a website with a video
- They boost webpage conversions by 86%
- It is predicted that 79% of all internet traffic will be video by 2018
- As a matter of fact
- YouTube has more than 1 billion users
- Users spend more than 4 billion hours watching videos each month
- 300 hours of video are uploaded to YouTube every minute
- And half of YouTube views are on mobile devices
- Email marketing provides a return of over $44 per every $1 spent
- On top of that, it’s popular, it converts, it’s profitable and extremely versatile
Digital marketing is here to stay
- You need to be “social”
- You need a professional, up-to-date website
- You need top-quality, valuable content
- You need to be mobile-ready
Where do you start?
Every Company’s Situation Is Unique
But Don’t Delay…
TAKE ACTION And Started Building A Profitable Online Strategy!
Contact us today!